Serena L. Brock-President & CEO
Genuine. Honest. Hospitable. Loyal.
A Canadian Girl with Southern Charm.
"A nearly ten-year resident of North Carolina, Serena Brock brings over 15 years of professional experience to
Avenue HomeCare."
"Growing up in Canada was incredible, but North Carolina is now home. I love the South for its people, who remind
me in many ways of the people in Canada. Southern folk are honest, genuine, caring people. Canadians are the same!
When you combine the two, you are blessed with exceptional, caring service, delivered on time, with ease and a
love of quality that is unmatched."
Professional Experience
VP of Operations • U. S. Nursing Agency
Director • Healthcare Staffing Corporation
President • International Advertising/Design Firm
Executive Sales • National Publishing Agency
Senior Counselor • Association for Community Living
Counselor • Recreation for Project Housing Children
Counselor • Canadian National Institute for the Blind
Addictions Research Foundation • Clean needle exchange program
Owner/Operator • Ladies Retail Clothing
Education/Certificates
Child Psychology Major • Laurentian University
Social Work • Cambrian College
TCI Certified
CPR Instructor
MRDD Counselor
Support Group Facilitator
Healthcare Administrator
Community Involvement
Lupus Foundation, Piedmont Chapter - former Chair, Board of Directors -
former Chair, PR Committee
Lupus Walk Team Captain
Multiple Sclerosis Walk Team Captain and supporter
Alzheimer's Walk Team Captain and supporter
Personal Statement
In the fast paced lifestyle that we all live, this industry allows us to slow down and truly pay attention to what is really important: good health, good care and good friends. Compantionship, care and overall personal satisfaction can make this world a much happier place. No one should be denied the opportunites of education, healthcare and personal, human support. I continue to be an advocate for children, the developmentally challenged and seniors. I believe that no child should be abused, neglected or denied opportunites and support and no senior should have to feel alone, confused or face the world without care and companionship. I expect exceptional service and I expect my team to go the extra mile at all times for all of our clients and employees. If my team at Avenue HomeCare can personally touch every client and employee that joins our family, then I believe that we are making a bigger difference then most.